Geo targeting lets one short link route people by country:
- Edit the link and open Targeting.
- Click Add location and pick a country (and optionally a city).
- Enter the destination URL for that country.
- Repeat for more countries.
- Set a Default URL for everyone not matched.
- Save.
Typical use: send German visitors to your .de shop and everyone else to the global shop, all from one link. Geo targeting is a Pro and Business feature.