How do I read my link statistics?

Last updated on June 22, 2026

Open any link and click Statistics. You'll see:

  • Total clicks and unique visitors over a chosen date range.
  • Referrers — where the clicks came from (Instagram, a newsletter, direct, etc.).
  • Top countries and cities on the map.
  • Devices and browsers — mobile vs desktop split.
  • Language of the visitor's browser.

Use the date picker to compare periods. Statistics are retained 30 days on Starter, 90 on Pro and 365 on Business.

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