You get one link slot in your Instagram or TikTok bio. A link-in-bio page turns that single slot into a whole page: your photo, a short bio, and a list of buttons pointing to your shop, your latest video, your newsletter, your booking calendar — anything you want. One link, many destinations.
Why it works
Followers do not want to hunt for links in captions. A bio page gives them one obvious place to go, and you can update the destinations any time without changing the bio link itself. That means your Instagram bio link can point somewhere new every week while the URL stays the same.
What you can put on a bio page
- Profile photo, name and a short description.
- Buttons that link anywhere — shop, YouTube, Spotify, calendar.
- Social icons for all your platforms.
- An embedded video or background image.
- Contact form and email capture.
Creators vs businesses
Creators use a bio page to collect every place they publish. Businesses use it as a lightweight landing page for a campaign, a store directory, or a 'start here' for new visitors. Either way it is the most clicked link you own.
Starter gives you 3 bio pages, Pro 15, Business 100. See plans.